000 00441nam a22001697a 4500
008 160718b xxu||||| |||| 00| 0 eng d
020 _a9788176490948
082 _a658.8
_bMCD
100 _aMcDonald, Malcolm
245 _aMarketing Plans: How to Prepare Them, How to Use Them
250 _a4th ed.
260 _aNew Delhi
_bViva Books
_c2000
300 _a578p.
650 _aMarketing Management
906 _aMarketing
942 _c1
999 _c89593
_d89593