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100 _aTogarcheti, Sowmya
245 _aWearables and Social Media - The Future is here!
260 _a
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300 _a19-22p.
520 _aDecades ago, Internet was the “in” thing. The mobile revolution slowly took over Internet; and smartphones, today, are a necessity. Today’s world is ready to face another massive explosive shift from mobiles to wearables. Wearables are slowly garnering the momentum in the market and we have the big players such as Google, Apple, Samsung, Motorola and so on already making their footprint. With the increase in the devices, and along with existing ones, there will be a massive data explosion combined with a technological drift. What else would be the best way to channelize this gamut of data other than Social Media? Organizations involved in Data Analytics need to gear up and make optimal utilization of social media to channelize and categorize the raw/unstructured data that would be available in various forms, especially through wearables. The data/input from wearables will be highly valuable as there will be very less manipulation (the user can just tap and swipe, there is no scope to type long messages and manipulate information/ feedback) and there will be factual accuracy of the information. Analytics on such factually-accurate data will open new doors for improvisation of services.
650 _aInformation Sharing
650 _aSocial Media
650 _aCommunication
650 _aIT
773 0 _039995
_dMumbai Computer Society of India
_oS83825
_tCSI Communications, 39(10) Jan 2016
_x0970-647X
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999 _c87795
_d87795