000 00694nab a2200181 4500
008 151021b xxu||||| |||| 00| 0 eng d
100 _aMaurya, Upendra
245 _aCorporate identity, customer orientation, and performance of small and medium enterprises: Exploring the linkages
260 _a
_bIndian Institute of Management Bangalore
_c
300 _a159-174p.
520 _aSME, Corporate Identity, Small Business
650 _aGeneral Management
700 _aMishra, Prahlad
700 _aAnand, Sandip
700 _aKumar, Niraj
773 0 _039810
_dBanglore Indian Institute of Management
_oS83322
_tIIMB Management Review, 27(3) September 2015
_x0979-3896
942 _2ddc
_c8
999 _c86844
_d86844