| 000 | 00645cam a22002054a 4500 | ||
|---|---|---|---|
| 008 | 140923b2008 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a8177584502 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bLov/Wir |
||
| 100 | _aLovelock Christopher | ||
| 245 | _aServices Marketing: People, Technology, Strategy | ||
| 250 | _a5th | ||
| 260 |
_aNew Delhi _bPearson Education _c2008 |
||
| 300 | _a594p. | ||
| 650 | _aService Sector | ||
| 650 | _aMarketing Management | ||
| 700 | _aWirtz Jochen | ||
| 906 | _a28523 | ||
| 999 |
_c8299 _d8299 |
||