000 01770nam a2200337 a 4500
001 ebr10524450
003 CaPaEBR
006 m u
007 cr cn|||||||||
008 110331s2012 mau sb 001 0 eng d
010 _z 2011011493
020 _z9780262516792 (pbk. : alk. paper)
020 _z9780262302890 (e-book)
040 _aCaPaEBR
_cCaPaEBR
035 _a(OCoLC)773034882
050 1 4 _aHD53
_b.P35 2012eb
082 0 4 _a658.15/2
_222
100 1 _aPalfrey, John G.
_q(John Gorham),
_d1972-
245 1 0 _aIntellectual property strategy
_h[electronic resource] /
_cJohn Palfrey.
260 _aCambridge, Mass. :
_bMIT Press,
_cc2012.
300 _a1 v. (various pagings).
490 1 _aThe MIT Press essential knowledge series
504 _aIncludes bibliographical references and index.
505 0 _aExecutive summary -- Why intellectual property matters -- Recommendation #1: treat intellectual property as a core asset class -- Recommendation #2: benefit from the intellectual property of others legally -- Recommendation #3: create freedom of action through intellectual property -- Recommendation #4: establish a flexible intellectual property strategy -- The special case of the non-profit -- Future outlook -- Afterword: what the author really thinks.
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2013.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
650 0 _aIntellectual property
_xManagement.
655 7 _aElectronic books.
_2local
710 2 _aebrary, Inc.
830 0 _aMIT Press essential knowledge series.
856 4 0 _uhttp://site.ebrary.com/lib/welingkar/Doc?id=10524450
_zAn electronic book accessible through the World Wide Web; click to view
999 _c80349
_d80349