000 00604cam a22001934a 4500
008 140923b2007 xxu||||| |||| 00| 0 eng d
020 _a8174465103
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bPan/Don
100 _aPanda Tapan K
245 _aMarketing in the New Global Order
260 _aNew Delhi
_bExcel Books
_c2007
300 _a643p.
650 _aMarketing, Retailing
650 _aMarketing Management
700 _aDonthu Naveen
906 _a26892
999 _c7717
_d7717