| 000 | 01348nam a2200361 a 4500 | ||
|---|---|---|---|
| 001 | ebr10484882 | ||
| 003 | CaPaEBR | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 110512s2011 si a sb 001 0 eng d | ||
| 010 | _z 2011380134 | ||
| 020 | _z9780470826478 (hbk.) | ||
| 020 | _z0470826479 (hbk.) | ||
| 020 | _z9780470826485 (Mobi) | ||
| 020 | _z9780470826508 (ePub) | ||
| 020 | _z9780470826492 (e-book) | ||
| 040 |
_aCaPaEBR _cCaPaEBR |
||
| 035 | _a(OCoLC)742333116 | ||
| 043 | _aa------ | ||
| 050 | 1 | 4 |
_aHD69.B7 _bB24 2011eb |
| 082 | 0 | 4 |
_a658.827095 _222 |
| 100 | 1 | _aBaladi, Joseph. | |
| 245 | 1 | 4 |
_aThe brutal truth about Asian branding and how to break the vicious cycle _h[electronic resource] / _cJoseph Baladi. |
| 260 |
_aSingapore : _bWiley, _c2011. |
||
| 300 |
_aviii, 280 p. : _bill. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2013. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
| 650 | 0 |
_aBrand name products _zAsia. |
|
| 650 | 0 |
_aBranding (Marketing) _zAsia. |
|
| 655 | 7 |
_aElectronic books. _2local |
|
| 710 | 2 | _aebrary, Inc. | |
| 856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/welingkar/Doc?id=10484882 _zAn electronic book accessible through the World Wide Web; click to view |
| 999 |
_c74804 _d74804 |
||