000 | 00652cam a22001934a 4500 | ||
---|---|---|---|
008 | 140923b2002 xxu||||| |||| 00| 0 eng d | ||
020 | _a0273643746 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658 _bBRU/BES |
||
100 | _aBruce Margaret | ||
245 | _aDesign in Business Strategic Innovation Through Design | ||
260 |
_aNew York _bPrentice Hall _c2002 |
||
300 | _a287p. | ||
650 | _aDesign, Business Design, Innovation, Design Tools, | ||
650 | _aGeneral Management | ||
700 | _aBessant John | ||
906 | _a25923 | ||
999 |
_c7384 _d7384 |