000 00604cam a22001934a 4500
008 140923b2006 xxu||||| |||| 00| 0 eng d
020 _a8120320662
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.848
_bKee
100 _a Keenan Warren J
245 _aGlobal Marketing Management
250 _a7th
260 _aNew Delhi
_bPrentice Hall Of India
_c2006
300 _a617p.
650 _aInternational Marketing
650 _aMarketing Management
906 _a25917
999 _c7379
_d7379