| 000 | 02442nam a2200373 a 4500 | ||
|---|---|---|---|
| 001 | ebr10580215 | ||
| 003 | CaPaEBR | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 120510s2012 enk sb 001 0 eng d | ||
| 010 | _z 2012016641 | ||
| 020 | _z9781119962694 | ||
| 020 | _z9781118351567 (e-book) | ||
| 040 |
_aCaPaEBR _cCaPaEBR |
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| 035 | _a(OCoLC)808345284 | ||
| 043 | _ad------ | ||
| 050 | 1 | 4 |
_aHD2755.5 _b.J6676 2012eb |
| 082 | 0 | 4 |
_a658/.049 _223 |
| 100 | 1 |
_aJones, Stephanie, _d1957- |
|
| 245 | 1 | 0 |
_aBRICS and beyond _h[electronic resource] : _bexecutive lessons on emerging markets / _cStephanie Jones. |
| 260 |
_aChichester [England] : _bWiley, _c2012. |
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| 300 | _axi, 267 p. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aPreface / by Prof Dr. Wim Naude -- About the author -- Introduction -- Doing business in emerging markets : risks, opportunities and practice -- First section: risks -- Country risk -- Politics and business in emerging markets -- Corporate social responsibility -- Ethics, transparency, and governance in emerging markets -- Business culture -- Cross-cultural management and people in emerging markets -- Second section: opportunities -- Marketing -- Implementing marketing ideas into and from emerging markets -- Entrepreneurship and innovation -- Technology, innovation, and new business ventures in emerging markets -- Third section: practice -- Strategy and operations -- Changing business strategies and operations in emerging markets -- Strategic alliances -- Western business and emerging market business : working together -- Lessons for global business -- What we can learn from the brics and beyond -- Reading list -- Glossary -- Index. | |
| 533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2011. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
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| 650 | 0 |
_aInternational business enterprises _zDeveloping countries. |
|
| 650 | 0 |
_aSocial responsibility of business _zDeveloping countries. |
|
| 650 | 0 |
_aDiversity in the workplace _zDeveloping countries. |
|
| 650 | 0 |
_aIndustrial management _zDeveloping countries. |
|
| 651 | 0 |
_aBRIC countries _xForeign economic relations. |
|
| 655 | 7 |
_aElectronic books. _2local |
|
| 710 | 2 | _aebrary, Inc. | |
| 856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/welingkar/Doc?id=10580215 _zAn electronic book accessible through the World Wide Web; click to view |
| 999 |
_c73286 _d73286 |
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