| 000 | 00542cam a22001694a 4500 | ||
|---|---|---|---|
| 008 | 140923b2007 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0070604614 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a659 _bCha |
||
| 100 | _aChaudhuri Arun | ||
| 245 | _aIndian Advertising : 1780 to 1950 A.D. | ||
| 260 |
_aNew Delhi _bTata McGraw Hill _c2007 |
||
| 300 | _a285p. | ||
| 650 | _aMarketing Management | ||
| 906 | _a24259 | ||
| 999 |
_c6995 _d6995 |
||