000 01702nam a2200385 a 4500
001 ebr10642742
003 CaPaEBR
006 m u
007 cr cn|||||||||
008 091210s2010 pau sb 001 0 eng d
010 _z 2009048472
020 _z9780812242515 (alk. paper)
020 _z0812242513 (alk. paper)
020 _z9780812222265
020 _z9780812204872 (e-book)
040 _aCaPaEBR
_cCaPaEBR
035 _a(OCoLC)794700595
043 _an-us---
050 1 4 _aHF5415.34
_b.S26 2010eb
082 0 4 _a659.101/9
_222
100 1 _aSamuel, Lawrence R.
245 1 0 _aFreud on Madison Avenue
_h[electronic resource] :
_bmotivation research and subliminal advertising in America /
_cLawrence R. Samuel.
260 _aPhiladelphia :
_bUniversity of Pennsylvania Press,
_cc2010.
300 _a218 p.
504 _aIncludes bibliographical references and index.
505 0 _aThe psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects.
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2013.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
650 0 _aMotivation research (Marketing)
_zUnited States
_xHistory.
650 0 _aSubliminal advertising
_zUnited States
_xHistory.
650 0 _aAdvertising
_zUnited States
_xPsychological aspects
_xHistory.
650 0 _aConsumer behavior
_zUnited States
_xHistory.
655 7 _aElectronic books.
_2local
710 2 _aebrary, Inc.
856 4 0 _uhttp://site.ebrary.com/lib/welingkar/Doc?id=10642742
_zAn electronic book accessible through the World Wide Web; click to view
999 _c69314
_d69314