000 00549cam a22001814a 4500
008 140923b2006 xxu||||| |||| 00| 0 eng d
020 _a0749447761
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bGam/Tap
100 _aGamble Paul R
245 _aMarketing Revolution
260 _aNew Delhi
_bKogan Page
_c2006
300 _a308p.
650 _aMarketing Management
700 _aTapp Alan
906 _a23510
999 _c6692
_d6692