000 | 00566cam a22001814a 4500 | ||
---|---|---|---|
008 | 140923b2004 xxu||||| |||| 00| 0 eng d | ||
020 | _a9812531378 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.848 _bKOT/HEL |
||
100 | _aKotabe Masaaki | ||
245 | _aGlobal Marketing Management | ||
260 |
_aSingapore _bJohn Wiley _c2004 |
||
300 | _a694p. | ||
650 | _aMarketing Management | ||
700 | _aHelsen Kristiaan | ||
906 | _a22822 | ||
999 |
_c6462 _d6462 |