000			00520nam a2200205 a 4500
008			150217s2009 xx 000 0 und d
020			_a9788131420614
082			_a658 _bJOH
100			_aJohn Doris Rajakumari
245			_aBranding to Compete: _bleading brands and their strategies
260			_bICFAI _c2008 _aHyderabad
300			_a329 p.
650			_aCase Studies
650			_aBose
650			_aNokia
650			_aHarley-Davidson
650			_aPuma
906			_aGeneral Management
942			_2ddc _c1
999			_c63150 _d63150