000 00599cam a22002054a 4500
008 140923b2000 xxu||||| |||| 00| 0 eng d
020 _a0072312211
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bZEI
100 _aZeithaml V A
245 _aServices Marketing
250 _a2nd
260 _aNew York
_bMcGraw Hill
_c2000
300 _a620pp.
520 _aMaster : 10432
650 _aCustomer Focus
650 _aMarketing Management
906 _a10829
999 _c4467
_d4467