| 000 | 00613cam a22001934a 4500 | ||
|---|---|---|---|
| 008 | 140923b2002 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a8120321839 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bSRI |
||
| 100 | _aSrinivasan R | ||
| 245 | _aCase Studies in Marketing : The Indian Context | ||
| 250 | _a2nd | ||
| 260 |
_aNew Delhi _bPrentice Hall Of India _c2002 |
||
| 300 | _a269 pp. | ||
| 650 | _aMarketing Case Studies | ||
| 650 | _aMarketing Management | ||
| 906 | _a833 | ||
| 999 |
_c410 _d410 |
||