| 000 | 00654cam a22001934a 4500 | ||
|---|---|---|---|
| 008 | 140923b1999 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0684849135 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bUND |
||
| 100 | _aUnderhill Paco | ||
| 245 | _aWhy We Buy: The Science of Shopping | ||
| 260 |
_aNew York _bSimon & Schuster _c1999 |
||
| 300 | _a255pp. | ||
| 520 | _aMaster : 9874 | ||
| 650 | _a,Underhill Paco,Why we Buy: Science of Shoppin,Marketing,Retailing | ||
| 650 | _aMarketing Management | ||
| 906 | _a10240 | ||
| 999 |
_c4091 _d4091 |
||