000 | 00700cam a22002294a 4500 | ||
---|---|---|---|
008 | 140803b2006 xxu||||| |||| 00| 0 eng d | ||
020 | _a0070620180 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.8 _bPER/MCC |
||
100 | _aPerreault William D | ||
245 | _aBasic Marketing: A Global Managerial Approach | ||
250 | _a15th | ||
260 |
_aNew Delhi _bTata McGraw Hill _c2006 |
||
300 | _a793; G-12 | ||
365 |
_b335.75 _cRupees |
||
366 |
_a _e |
||
650 | _aMarketing Management | ||
700 | _aMcCarthy E Jerome | ||
906 | _a88308 | ||
907 | _aIndian Book | ||
999 |
_c40528 _d40528 |