| 000 | 00531cam a22001814a 4500 | ||
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| 008 | 140923b2004 xxu||||| |||| 00| 0 eng d | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a _bPER/MCC |
||
| 100 | _aPerreault William D | ||
| 245 | _aBasic Marketing | ||
| 250 | _a15th | ||
| 260 |
_aNew Delhi _bTata McGraw Hill _c2004 |
||
| 300 | _a815p. | ||
| 650 | _a0 | ||
| 700 | _aMcCarthy E J | ||
| 906 | _a38583 | ||
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