000 00633npm a22001577a 4500
008 140923b2011 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_b
100 _aMedhekar Samata
245 _aTo Study the Consumer Buying Behaviour of FMCG in Organised Retail Specifically Supermarket and Hypermarkets
260 _aMMS (Marketing)
_b21
_c2011
650 _aMarketing, Consumer Buying Behaviour - FMCG - Supermarket and Hypermarkets
650 _aMarketing
906 _a983188
999 _c38226
_d38226