000 00589npm a22001697a 4500
008 140923b2013 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_b
100 _aKolvekar Aditya
245 _aImpact of Advertisements on FMCG Products (Soap and Shampoo)
260 _aPGDM Marketing 2011 - 13
_b18
_c2013
300 _a37p.
650 _aFMCG Sector, Indian Soap Industry, Advertising
650 _aFMCG Sector
906 _a976603
999 _c37282
_d37282