| 000 | 00536npm a22001577a 4500 | ||
|---|---|---|---|
| 008 | 140923b2007 xxu||||| |||| 00| 0 eng d | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a _b |
||
| 100 | _aMula Vishwanath | ||
| 245 | _aTest and Measurement of Response for New Products among Influencers and Channel Partners | ||
| 260 |
_a _b _c2007 |
||
| 300 | _a25p. | ||
| 650 | _aMarketing Management | ||
| 906 | _a27235 | ||
| 999 |
_c36579 _d36579 |
||