000 00547npm a22001577a 4500
008 140923b2007 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_b
100 _aMehra Priyanka
245 _aMapping the Positioning of Key Fashion / Store Brands and Recommending a Positioning Strategy for Globus
260 _aPGDBM
_b44
_c2007
300 _a56p.
650 _aRetailing
906 _a27223
999 _c36567
_d36567