000 | 00581ngm a22001937a 4500 | ||
---|---|---|---|
008 | 140923b2002 xxu||||| |||| 00| 0 eng d | ||
020 | _a047141235X | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.81 _bKum/Aak |
||
100 | _a Kumar V | ||
245 | _aEssentials of Marketing Research | ||
250 | _a2nd | ||
260 |
_aNew York _bJohn Wiley _c2002 |
||
300 | _a553p. | ||
650 | _aMarketing Management | ||
700 | _aAaker David | ||
906 | _a22016 | ||
999 |
_c33852 _d33852 |