000 00593cam a22001934a 4500
008 140923b2000 xxu||||| |||| 00| 0 eng d
020 _a8185989419
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bRAM/GUP
100 _aRampal M K
245 _aCases and Simulations in Marketing Management
260 _aNew Delhi
_bGalgotia
_c2000
300 _a388p.
650 _aSimulations
650 _aMarketing Management
700 _aGupta S L
906 _a621
999 _c337
_d337