| 000 | 00722pab a2200205 454500 | ||
|---|---|---|---|
| 008 | 140923b0 xxu||||| |||| 00| 0 eng d | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a _bPar |
||
| 100 | _aParmeshwaran Ambi | ||
| 245 | _aRethinking the 4Ps: Technology Dosen't Just give People a New Way of Doing Things, It Gives People New Ways of Thinking | ||
| 250 | _a3 | ||
| 260 |
_a _bMay - Jun 2014 _c0 |
||
| 300 | _a32-35p. | ||
| 490 | _v13 | ||
| 650 | _aBrand Marketing, 4Ps | ||
| 650 | _aMarketing | ||
| 856 | _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR13723.pdf | ||
| 906 | _a982761 | ||
| 999 |
_c33460 _d33460 |
||