000 | 00627cam a22001934a 4500 | ||
---|---|---|---|
008 | 140923b1992 xxu||||| |||| 00| 0 eng d | ||
020 | _a0452267498 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.8 _bRAP |
||
100 | _aRapp Stan | ||
245 | _aGreat Marketing Turnaround | ||
260 |
_aNew York _bPlume Books _c1992 |
||
300 | _a336pp. | ||
520 | _aMaster : 6600 | ||
650 | _a,Rapp Stan,Great Marketing Turnaround,Collins Tom,Marketing | ||
650 | _aMarketing Management | ||
906 | _a8388 | ||
999 |
_c3226 _d3226 |