000 00627pab a2200193 454500
008 140923b0 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_bFri
100 _aFriedrich Roman
245 _aRise of Generation C
250 _a62
260 _a
_bSpring 2011
_c0
300 _a55-61 Pp.
650 _aGeneration C, Connected Consumer
650 _aInformation Technology
856 _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR12411.pdf
906 _a891927
999 _c32158
_d32158