000 | 00644pab a2200205 454500 | ||
---|---|---|---|
008 | 140923b0 xxu||||| |||| 00| 0 eng d | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a _bMal |
||
100 | _aMallik Venkat | ||
245 | _aNew Marketing Order: The Rules of the Game are Changing | ||
250 | _a10 | ||
260 |
_a _bOct 2010 _c0 |
||
300 | _a82-87 Pp. | ||
490 | _v49 | ||
650 | _aAdvertising | ||
650 | _aAdvertising | ||
856 | _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR12166.pdf | ||
906 | _a890992 | ||
999 |
_c31925 _d31925 |