000 00571pab a2200193 454500
008 140923b0 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_bAgg
100 _aAggarwal Deepti
245 _aNew Mantra
250 _a5
260 _a
_bMarch 2010
_c0
300 _a36-41 Pp.
490 _vVII
650 _aBranding
856 _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR11629.pdf
906 _a36792
999 _c31411
_d31411