| 000 | 00646pab a2200193 454500 | ||
|---|---|---|---|
| 008 | 140923b0 xxu||||| |||| 00| 0 eng d | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a _bSwa |
||
| 100 | _aSwaminathan Vanitha | ||
| 245 | _aMarketing Alliances Firm Networks and Firm Value Creation | ||
| 250 | _a5 | ||
| 260 |
_a _bJan 2010 _c0 |
||
| 300 | _a52-69 Pp. | ||
| 490 | _v73 | ||
| 650 | _aValue Creation, Marketing Alliances | ||
| 856 | _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR11479.pdf | ||
| 906 | _a34298 | ||
| 999 |
_c31261 _d31261 |
||