000 00635cam a22001934a 4500
008 140923b1996 xxu||||| |||| 00| 0 eng d
020 _a0133488306
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a659
_bRus
100 _aRussell J T
245 _aKleppner's Advertising Procedure
250 _a13th
260 _aNew Jersey
_bPrentice Hall Of India
_c1996
300 _a799pp.
520 _aMaster : 7379
650 _a,Russell J T,Kleppners Advertising Procedur,Lane W R,Advertising
906 _a8190
999 _c3062
_d3062