000 00584cam a22001934a 4500
008 140923b1982 xxu||||| |||| 00| 0 eng d
020 _a0029001501
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.848
_bAAK
100 _aAaker David A
245 _aConsumerism
250 _a4th
260 _aNew York
_bFree Press
_c1982
300 _a500pp.
520 _aMaster : 8477
650 _a,Aaker D A,Consumerism,Day G S,Postpurchase
906 _a8179
999 _c3051
_d3051