000 | 00662cam a22001934a 4500 | ||
---|---|---|---|
008 | 140923b1996 xxu||||| |||| 00| 0 eng d | ||
020 | _a0132548976 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a658.8 _bKOT |
||
100 | _aKotler Philip | ||
245 | _aMarketing Management | ||
260 |
_aSingapore _bPrentice Hall Of India _c1996 |
||
300 | _a1055pp. | ||
520 | _aMaster : 9324 | ||
650 | _a,Kotler Philip,Marketing Management,Ang S H,Leong S M,Customer Value,Target Markets | ||
650 | _aMarketing Management | ||
906 | _a8130 | ||
999 |
_c3010 _d3010 |