| 000 | 00603pab a2200193 454500 | ||
|---|---|---|---|
| 008 | 140923b0 xxu||||| |||| 00| 0 eng d | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a _bDev |
||
| 100 | _aDev Chekitan S | ||
| 245 | _aCorporate Brands : Help or Hindrance? | ||
| 250 | _a2 | ||
| 260 |
_a _bFeb 2008 _c0 |
||
| 300 | _a49-58 Pp. | ||
| 490 | _v86 | ||
| 650 | _aCase Study-Brands, | ||
| 856 | _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR9473.pdf | ||
| 906 | _a28108 | ||
| 999 |
_c29358 _d29358 |
||