000 00628pab a2200193 454500
008 140923b0 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_bDur
100 _aDurai F R Alexander
245 _aImpact of Effective Advertisement on Consumer Attitude
250 _a3
260 _a
_bMar 2005
_c0
300 _a11-14 Pp.
490 _vXXXV
650 _aConsumer Behaviour,
856 _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR7202.pdf
906 _a20742
999 _c27135
_d27135