000 | 00552pab a2200169 454500 | ||
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008 | 140923b0 xxu||||| |||| 00| 0 eng d | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a _b |
||
100 | _aTiwari S | ||
245 | _aBusting Brand-Snatchers | ||
260 |
_aBMA Review _bNov-Dec 2001 _c0 |
||
300 | _a14-16pp. | ||
650 | _aBrand Building | ||
856 | _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR4300.pdf | ||
906 | _a16893 | ||
999 |
_c25651 _d25651 |