000 00536pab a2200169 454500
008 140923b0 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_b
100 _aReichheld F F
245 _aLead for Loyalty
260 _aHBR
_bJuly-Aug 2001
_c0
300 _a76-84pp.
650 _aLeader
856 _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR3951.pdf
906 _a16546
999 _c25304
_d25304