000 00546pab a2200169 454500
008 140923b0 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_b
100 _aSaxena R
245 _aNew Age Marketing
260 _aIndian Management
_bJul-00
_c0
300 _a44-52pp.
650 _aNet Marketing
856 _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR2961.pdf
906 _a15559
999 _c24317
_d24317