000 00543pab a2200169 454500
008 140923b0 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_b
100 _a
245 _aOTC Opportunity
260 _aA&M
_b15-Jun-99
_c0
300 _a30-36pp.
650 _aOTC Marketing, Pharma Marketing
856 _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR2147.pdf
906 _a14745
999 _c23503
_d23503