000 00600pab a2200169 454500
008 140923b0 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_b
100 _aMela Carl
245 _aThe Long-Term Impact of Promotions on Consumer Stockpiling Behavior
260 _aJMR
_bMay-98
_c0
300 _a250-262pp.
650 _aConsumer Behavior, Promotion
856 _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR1271.pdf
906 _a13869
999 _c22627
_d22627