000 00536pab a2200169 454500
008 140923b0 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_b
100 _a
245 _aMc Marketing
260 _aA&M
_b31-May-98
_c0
300 _a36-42pp.
650 _aMc Marketing, Food Products
856 _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR1080.pdf
906 _a13678
999 _c22436
_d22436