000 00606pab a2200193 454500
008 140923b2003 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a
_bSet
100 _aSeth Meera
245 _aWhen Cognition Matters
250 _a43
260 _aBusiness World
_bMar 24
_c2003
300 _a45-50 pp.
490 _v22
650 _aCase Study-Marketing,
856 _uhttp://192.168.6.13/libsuite/mm_files/Articles/AR5261.pdf
906 _a12022
999 _c20781
_d20781