000 00572cam a22001814a 4500
008 140923b1998 xxu||||| |||| 00| 0 eng d
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bWOO
100 _aWoodruffe Helen
245 _aServices Marketing
260 _aDelhi
_bMacmillan
_c1998
300 _a307pp.
520 _aMaster : 9595
650 _a,Woodruffe Helen,Services Marketing
650 _aMarketing Management
906 _a10023
999 _c18846
_d18846