000 | 00650cam a22001814a 4500 | ||
---|---|---|---|
008 | 140923b1992 xxu||||| |||| 00| 0 eng d | ||
020 | _a1557381690 | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a659 _bROB |
||
100 | _aFearon Robert | ||
245 | _aAdvertising that Works: How to Create a Winning Advertising Program for Your Company | ||
260 |
_aNew Delhi _bCapital Books _c1992 |
||
300 | _a205pp. | ||
520 | _aMaster : 5143 | ||
650 | _a,Fearon Robert,Advertising that Works : How t,Creativity | ||
906 | _a5046 | ||
999 |
_c1875 _d1875 |