000 00558cam a22001934a 4500
008 140923b1984 xxu||||| |||| 00| 0 eng d
020 _a0434917162
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a659
_bHAR
100 _aHart Norman Ed
245 _aPractice of Advertising
250 _a2nd
260 _aLondon
_bHeinemann
_c1984
300 _a252pp.
520 _aMaster : 651
650 _aAdvertising
906 _a5035
999 _c1866
_d1866