000 00572cam a22001934a 4500
008 140923b1987 xxu||||| |||| 00| 0 eng d
020 _a0256028516
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a659
_bSAN
100 _aSandage C.H.
245 _aAdvertising: Theory and Practice
250 _a11th
260 _aHomewood
_bRichard Irwin
_c1987
300 _a509pp.
520 _aMaster : 1987
650 _aAdvertising
906 _a4992
999 _c1846
_d1846