000 00603cam a22001814a 4500
008 140923b2002 xxu||||| |||| 00| 0 eng d
020 _a0471216763
040 _cWelingkar Institute of Management Development & Research, Mumbai
_aWelingkar Institute of Management Development & Research, Mumbai
041 _aENG
082 _a658.8
_bGRA/CAR
100 _aGrantham Charles
245 _aConsumer Evolution : Nine Effective Strategies for Driving Business Growth
260 _aCanada
_bJohn Wiley
_c2002
300 _a240 pp.
650 _aMarketing Management
700 _aCarr Judith
906 _a247
999 _c176
_d176