000 | 00585cam a22001694a 4500 | ||
---|---|---|---|
008 | 140923b1967 xxu||||| |||| 00| 0 eng d | ||
040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
041 | _aENG | ||
082 |
_a659 _bBOR |
||
100 | _aBorden Neil H. | ||
245 | _aAdvertising Management: Text and Cases | ||
260 |
_aIllinois _bRichard Irwin _c1967 |
||
300 | _a1065pp. | ||
520 | _aMaster : 1848 | ||
650 | _a,Borden Neil H.,Advertising Management : Text,Marshall Martin | ||
906 | _a4937 | ||
999 |
_c17286 _d17286 |